American BBQ & Blues Week
Taste great American BBQ, enjoy world champion Blues,
And win great prizes including United Airline tickets!
The Agricultural Trade Office of the U.S Consulate in Shanghai, along with the U.S. Meat Export Federation, United Airlines, Crowne Plaza Suzhou, USA Poultry & Egg Export Council, Alaska Seafood Marketing Institute, Almond Board of California, American Food Center, American Wine China Association, Brewers Association, Cranberry Marketing Committee, Raisin Administrative Committee, U.S. Dairy Export Council, , U.S Potato Board, JT’s Barbecue Sauce, are bringing American BBQ and Blues to Shanghai and Suzhou during the month of April. The highlight of this promotion will be live performances by Joey Gilmore, 2006 winner of the International BLUES Challenge (IBC) in Memphis, Tennessee. Joey represented Taiwan at the IBC in 2005 and won first honors in 2006. “This is the first time ATO Shanghai has taken the initiative to link an American food promotion with live American blues music. Blues and BBQ go hand in hand in the United States,” says Keith Schneller, the Director of Agricultural Trade Office in Shanghai. “This April, Chinese consumers can enjoy performances by blues champion, Joey Gilmore, and taste traditional American BBQ specialties at venues in Shanghai and Suzhou.”
This will be Joey’s first visit to mainland China and he will perform live Blues in selected hotels and restaurants in Shanghai and Suzhou on April 18-26. Chinese consumers will have a chance to feast on American barbecued pork, sample some fine American beer, wine, and spirits, and dance to some of America’s best, live blues. The promotion also includes an American Food retail promotion at FieldsChina.com and Dazhong Dianping website and a lucky draw at the end of the promotion for two free airline tickets from United Airlines and free stays from Crowne Plaza Suzhou. During the promotion in Taipei, Alejandro Chiabrando, a professional saxophonist representing PMauriet Saxophones also joined Joey’s band. Mr. Chiabrando will join the program in mainland China as well.
On Mar. 20th, coordinated with PAS, ATO Shanghai launched a successful media event at Stubb's to kick off the series activity, for the detailed program of each venue, please click here. To review the pictures online at here